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APPLY AGENCY / APPEARANCE

See us through your bias

Pick the colour you would rather think in.

↑ ↓ moves · Enter selects · Esc closes.

We stand on shoulders. And at the bar.

Same Apply Agency. Here are the people we owe a nod, and the bits we have to answer for ourselves.

Apply Agency Original
Apply Agency’s own look. Kind. Skilled. Hardworking. With black as the workhorse and a little colour in the personality.
Tokyo Night
A tribute to Omarchy, DHH and the community. The theme was created by Enkia; the palette here is inspired by folke’s TokyoNight port. They took the night shift. We brought the colours to work.
Sea swim & oat latte
Our own blend of sea air, blue ink and soft corners. For anyone who was in the sea at six this morning and would quite like to mention it.
Pistachio with a misprint
Our own palette with warm paper, green tones and Georgia in the headings. Like a small design magazine that has been given access to production.
Lars’ Friday theme
Our own cocktail, mixed for Lars: blue and white with a nod to F.C. København, lime in the glass and FREITAG by Magnus Millang on the stereo. Lars picked the theme. The calendar will have to fall in line.

Under the bonnet: Geist, Geist Mono and Geist Pixel from Vercel, plus Georgia as a system font. Adapted for Apply Agency with Codex. We take responsibility for the names ourselves.

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03 · Operations & development

A solution that gets better over time, not just older.

Apply Agency runs and develops digital platforms with a permanent senior team. We can take over what you already have, get on top of the technical reality and set a rhythm for operations, upgrades and new needs. No restart just for the sake of it.

If this is you

When the solution works, but has become hard to change.

Upgrades pile up, knowledge sits with a few people, and every release feels bigger than it should. We start by understanding the solution, stabilising what matters most and making the next step visible.

Insight, stability, operations and development belong together. The same team follows the solution all the way and keeps the rhythm going. 01 Insight Code · platform · risk 02 Stability Upgrades · security 03 Operations Monitoring · releases 04 Development Roadmap · new needs Core team Shared ownership
Insight, stability, operations and development belong together. The same team follows the solution all the way and keeps the rhythm going.

Insight, stability, operations and development belong together. The same team follows the solution all the way and keeps the rhythm going.

What we take responsibility for

01

A permanent senior team

The same people get to know the code, the history and your users, and stay close to the decisions.

02

Takeover without a restart

We map the solution, document what matters most and build on what already works.

03

Upgrades and security

CMS, dependencies, hosting and access are kept up to date in a planned rhythm rather than as firefighting.

04

A visible roadmap

Bugs, technical debt and new needs are prioritised together. The next step is clear, and priorities can change when needs do.

The foundation

Already have the platform?

We don't need to have built it to take responsibility for it. We can step into an existing solution, get it upgraded and set up operations that fit your organisation.

  • Sitecore operations
  • Umbraco upgrades
  • Migration from legacy CMS
  • Cloud and hosting
  • Monitoring
  • Security
  • Performance
  • CI/CD and releases
  • Roadmap and support

A typical takeover

Upgrade first. Only rebuild when it's necessary.

An older Sitecore or Umbraco solution doesn't automatically need replacing. We look at whether it can be upgraded, simplified and given a better release flow. Only when the foundation genuinely stands in the way do we recommend rebuilding.

How we work

From takeover to a calm rhythm

We don't promise that everything is simple on day one. We promise to make the reality visible, prioritise what matters most and keep going until the solution is good to work with again.

Understand the solution → Stabilise what matters most → Set up operations → Keep developing The next step follows on Insight 01 Stability 02 Operations 03 Development 04 Quality in every change Human review and automated checks Review Test Release From the first decision to the next improvement
Understand the solution → Stabilise what matters most → Set up operations → Keep developing

  1. 01

    Understand the solution

    We review code, platform, hosting, integrations, security and the way you work with releases and support.

    You get A shared picture of risk, debt and opportunities.

  2. 02

    Stabilise what matters most

    We tackle the bugs, upgrades and manual processes that create the most risk or friction.

    You get A platform that is calmer to own and change.

  3. 03

    Set up operations

    We agree on monitoring, responsibility, response, release flow and a fixed rhythm with the people who own the solution on your side.

    You get Clear responsibility and fewer surprises.

  4. 04

    Keep developing

    We keep a roadmap up to date and deliver improvements in small steps while day-to-day operations continue.

    You get A roadmap that is followed.

We have done this before

Partnerships that show platforms, integrations and responsibility in practice.

Shall we look at your solution together?

Tell us where the self-service, the platform or the operations are pinching. Then we will have a short chat about what is worth solving, and what is not.

kontakt@apply.agency +45 70 60 55 04